Month: January 2025

You’ve built your business by showing up when your clients need you most—answering late-night calls, solving problems, and guiding them through tough decisions. But in today’s landscape, that’s not enough. Your clients are navigating tighter budgets, leaner HR teams, and the growing impact of caregiving on their workforce. They don’t […]

Is the role of the benefits broker still relevant? With AI-driven platforms, direct-to-employer carriers, and an increasingly commoditized market, it’s easy to wonder if brokers are being pushed to the sidelines. But here’s the reality: Brokers who embrace their human-centered expertise and position themselves as strategic advisors aren’t just relevant—they’re […]

I’ll never forget a conversation I had in the early days of Caregiven, the caregiving startup I founded. One of my first investors asked, “Can we do this without brokers?” After all, technology was transforming everything. Couldn’t we just cut out the middlemen? It seemed like the natural question for […]

Life doesn’t wait for the “perfect moment” to throw us challenges. Are you ready to help your employees face the unexpected with confidence, and provide guidance on how benefits support them? Benefits aren’t just perks; they’re promises. They’re a commitment that when life gets tough, your company can help its […]

Bringing Your Benefits Strategy You’ve done the work. You’ve created a benefits map that aligns with your company’s values and speaks directly to the challenges your employees face. But a map is only as good as the journey it guides. Now, it’s time to bring your strategy to life—transforming your […]

We all remember those moments when someone showed us kindness without us asking—when a simple gesture made all the difference. For employees juggling full-time jobs and unpaid caregiving, these moments aren’t just nice to have; they can be life-changing. But how can business leaders offer meaningful support? Where do you […]

In today’s workplace, trust isn’t a nice to have. It is everything. Employees expect their employers to be there for them during life’s toughest moments—whether that’s recovering from illness, managing personal crises, or navigating caregiving responsibilities. Trust is fragile. When companies don’t have the right tools to proactively help, that […]

About Caregiving with Employees In the work world, we often overlook a critical aspect of many employees’ lives: caregiving. As leaders in businesses where every employee is recognized by name, and we know stories about their children, their partners and even their dogs, we don’t often have the difficult conversation […]

Your Role Goes Beyond Policies—It’s About Impact If you advise on employee benefits, your work is about so much more than selecting plans. You’re guiding organizations through some of the most important decisions they’ll make about employee well-being. In a marketplace where benefits can feel interchangeable, your true value isn’t […]

And the Bottom Line Caregiving isn’t just a passing phase or a niche issue—it’s something nearly all of us will face at some point. Whether it’s caring for an aging parent, a child with special needs, or a partner with a chronic illness, juggling work and caregiving is tough. It […]